Political Campaigns

• Campaign 2008
  Watch the latest Presidential campaign ads.
• Media Politics: A Citizen's Guide
  Book provides the first comprehensive account of the causes and consequences of image-based politics.
• Negative Advertising
  View advertising manipulations and read an excerpt from Going Negative: How Political Advertisements Shrink and Polarize the Electorate.

Campaign Archive

• 2006 California Gubernatorial: Angelides vs. Schwarzenegger
  Ads from the general election and democratic primary (Angelides vs. Westly)
• 2004 Presidential Campaign: Bush vs. Kerry
  View the "Every Vote Counts!" youth-oriented CD containing ads and issue positions of Bush and Kerry. Ads and multimedia presentations from the democratic primary campaign (Clark, Dean, Edwards, Kerry & Kucinich).
• 2003 California Gubernatorial Special Election: Schwarzenegger vs. Davis
  Debates and ads from the election to recall Gray Davis and elect a new Governor of California (Arnold Schwarzenegger).
• 2002 California Gubernatorial Davis vs. Simon
• 2000 Presidential Campaign: Bush vs. Gore
  PCL produced a multimedia Ebook consisting of a collection of speeches and ads from the Presidential campaign on CD. Campaign commercials from several candidates and organizations involved in the 2000 election cycle are available online.
• 1994 California Gubernatorial: Wilson vs. Brown